Adobe Experience Cloud

Adobe is coming to Melbourne Dynamics 365 User Group

Tim Hussey, Senior Digital Government Solutions Lead, from Adobe will be joining us at this month’s Melbourne Dynamics 365 User Group with his team to present the “Adobe Experience Cloud”.  If you are a marketing professional interested in delivering great personalised experiences to your customers and get intelligent insights about your business, this is the place to be.

RSVP: Melbourne Microsoft Dynamics 365 User Group – June 2017 Edition

Adobe? I use Dynamics 365.  Why should I care about Adobe?

I am glad you asked….  September 26, 2016, Microsoft announced the strategic partnership with Adobe to deliver solutions with Microsoft Dynamics 365, Microsoft Azure, and Adobe Marketing Cloud.

With the partnership, Adobe will make Microsoft Azure its preferred cloud platform for the Adobe Marketing Cloud, Adobe Creative Cloud and Adobe Document Cloud. Azure provides Adobe with a trusted, global cloud and a powerful data platform for intelligent services, including comprehensive machine learning and cognitive capabilities in Microsoft Cortana Intelligence Suite and SQL Server.

Microsoft will make Adobe Marketing Cloud its preferred marketing service for Dynamics 365 Enterprise edition, giving customers a powerful, comprehensive marketing service for Microsoft’s next generation of intelligent business applications.  Read more..

Yes, you read that right, Adobe Marketing Cloud will be the preferred marketing service for Dynamics 365 Enterprise edition.

What is Adobe Experience Cloud?

Adobe Experience Cloud gives you access to an integrated set of solutions to build campaigns, manage your advertising, and gain deep intelligence about your business. And it’s all unified through powerful core services that give you access to your customer profiles, centralized assets, powerful tagging, and an ecosystem of partners and developers to extend the value of all the solutions. It’s everything you need to orchestrate a great customer experience.

Conclusion

Microsoft’s partnership with Adobe provides Dynamics 365 customers and partners more opportunities to provide the best customer experiences.  Be the first to take advantage of these great tools.

RSVP: Melbourne Microsoft Dynamics 365 User Group – June 2017 Edition

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Until next time…

About the Author

Nadeeja Bomiriya is a Microsoft MVP, Chapter Lead – CRM Saturday – Australia, President – Melbourne Dynamics 365 User Group, Technical Architect, and Microsoft Solutions Delivery Lead who lives in Melbourne, Australia.

References:

http://www.adobe.com/au/experience-cloud.html

https://news.microsoft.com/2017/03/20/adobe-and-microsoft-announce-availability-of-joint-offerings-to-transform-customer-experiences

http://www.adobe.com/au/enterprise/microsoft-partnership.html

Adobe Experience Cloud